How Glamnetic Achieves Data-Driven Marketing

Practices and projects to align your teams

What you will learn

Becoming data-driven is the ultimate goal for marketers, but it’s easier said than done. Teams have to bring the right data infrastructure, strategies, and best practices together to become truly data-driven.

Topics include:

How data and marketing come together

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The data infrastructure marketing teams need

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Necessary steps to become data-driven

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Consequences for delaying this process

Spend more time on data analysis and less time wrangling your data

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